Skip to Content
Content ModelFeatured Items

Featured Items

A featured item is a card that highlights and links to content — either another page on your site or an external URL. Featured items are commonly used in grids and carousels to create visually engaging navigation.


What It Looks Like in Contentful

FieldWhat It Does
Administrative TitleInternal label (e.g., “Card - Summer Program”)
Card TypeVisual style of the card — options vary by site
Background ColorCard background — options like neutral, sage, cold, midnight
Feature ImageThe image displayed on the card
BlurbShort description text shown on the card
Badge LabelOptional small label overlaid on the card (e.g., “New”, “Featured”)
Referenced ContentLink to an internal page — clicking the card goes here
URL LinkAlternative: link to an external URL instead of an internal page
AuthorOptional — links to a Person entry (for news/blog-style cards)
CSS ClassA styling hook used to customize how this card looks. Your developer manages these values. As per-site documentation is built out, available CSS classes for your site will be documented there.

Featured items are almost always placed inside a section (Pure Aggregator) set to Grid display mode. This creates a grid of clickable cards.

Example: Homepage Feature Grid

Pure Aggregator: "Explore" (Grid, 3 columns) ├── Featured Item: "Our Programs" → /programs (image + blurb) ├── Featured Item: "Get Involved" → /volunteer (image + blurb) └── Featured Item: "Latest News" → /news (image + blurb)

This renders as three cards side by side, each with an image, title, description, and a link.


Each featured item links to something when clicked:

  • Referenced Content — pick an existing page on your site. The card links to that page’s URL automatically.
  • URL Link — type in any external URL (e.g., a YouTube playlist, a partner website, a registration form). The link opens in a new tab.

Use one or the other — if both are filled in, the internal reference takes priority.


Card Types

The card type controls the visual style. Available options depend on your site’s design, but common types include:

Card TypeTypical Use
DefaultStandard card with image and text
NewsNews article style — may show date and author
StoryNarrative content — may have different image treatment
Discover MoreCall-to-action style — prominent button or arrow

Ask your developer which card types are available on your site and what each looks like.


Tips

  • Keep blurbs short. 1–2 sentences works best on cards. Long descriptions get cut off or make the grid look uneven.
  • Use consistent image sizes. Cards in the same grid look best when all images have similar dimensions and aspect ratios.
  • Badge labels are optional. Use them sparingly — they’re great for highlighting “New” content or categorizing items, but too many badges create visual noise.
  • Featured items are reusable. The same card can appear in multiple sections across your site.
Last updated on